Western Australia hoping extra funds will 're-energise' meetings sector

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Elizabeth Quay Perth Aerial Day - copyright Tourism Western Australia Elizabeth Quay, Perth, Western Australia Photo Credit: Western Australia Tourism

Western Australia is continuing to plough money into its events industry as the state emerges form the pandemic. 

Across four years, an extra AUD30.7m will be spent on attracting major events to the state, including AUD20 million for a Major Events Fund which covers business events. This translates to AUD5m a year - and an extra AUD10.7m for the Event Tourism budget. 

This new funding is in addition to the AUD15m Reconnect WA package announced in December 2021.

“The impact of Covid-19 on the business events industry has resulted in a massive hit, in terms of real losses and future business confidence, so this funding boost is well timed as we continue our efforts to secure lucrative business events to re-energise and rebuild the many venues and small businesses who are still struggling two years into this pandemic,” said Business Events Perth chair, Bradley Woods. 

Tourism minister Roger Cook, added that the increased funding would maximise opportunities for the State, securing business events not just for the tourism impact, but also as a platform for economic diversification, presenting an opportunity to promote Western Australian expertise to the world.

“We have been spruiking the message around Australia and to the rest of the world that WA is open for business and open for tourism,” Cook said.

“Business events bring business travellers to the state, promoting our diverse priority sectors and generating direct economic return for local businesses. A revived program of business events will help to create an economic legacy beyond the value of initial tourism expenditure - helping us build towards a bigger, better Western Australia.”

Holly Patrick
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Holly Patrick
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A desire to travel led Holly Patrick to the business meetings and events world and she’s never looked back. Holly takes a particular interest in event sustainability and creating a diverse and inclusive industry. When she’s not working, she can be found rolling skating along Brighton seafront listening to an eclectic playlist, featuring the likes of Patti Smith, Sean Paul, and Arooj Aftab.

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