Cash prize for ‘incredible’ association meeting almost tripled to $20,000

Legacy /  / 
Positive impact graphic Photo Credit: Adobe Stock

A cash prize of $20,000 (USD) will be awarded to the association that can show their event had the greatest positive impact on society.

The news came as BestCities Global Alliance and the International Congress and Convention Association (ICCA) unveiled changes to their Incredible Impacts Programme.

Starting this year, the programme will award one association a grant of $20,000 – a change from previous years, where three grants of $7,500 were distributed.

Celebrating the ‘beyond tourism’ value of international association meetings, the programme provides a global platform for meetings that have proven impact while recognising their contributions with a cash reward.

The new selection process will involve a jury shortlisting three finalists, who will each present their entry during a plenary session at the annual ICCA Congress in November.

For the first time, congress attendees will be able to vote on the winner, with the final score evenly weighted between jury and audience.

The Incredible Impacts Programme will also provide a seed grant of $5,000 to associations seeking to start a new legacy programme. Interested parties will need to submit a business case, and one winner will be awarded the funds.

“We are thrilled to introduce the latest evolution of the Incredible Impacts Programme, which not only recognises associations demonstrating innovative thinking and creativity to achieve impact, but also inspires others to incorporate legacy initiatives into future events,” said Lesley Williams, managing director, BestCities.  “We’re also pleased to provide support to associations eager to implement a legacy programme, with an eye towards encouraging most, if not all, international associations to integrate legacy and impact into their conference planning going forward.”

Senthil Gopinath, CEO, ICCA, added: “The dynamic new change to Incredible Impacts is led by a genuine growing interest and engagement in the initiative,” said “We want to celebrate the best of the best and raise the stakes to a ‘winner takes all’ scenario because the stories our associations are telling – and the legacies their initiatives are leaving – thoroughly warrant a solo moment in the spotlight. By bringing Congress attendees into the final judging process raises the impact value, kudos, and ‘wow’ factor to the Incredible Impacts win.”

Previous associations to have won the Incredible Impacts Programme include amongst others: the International Water Resources Association, International Society for Cerebral Blood Flow and Metabolism, European AIDS Clinical Society, The European Lung Foundation, International AIDS Society, World Physiotherapy, and the International Society for the Prevention of Child Abuse and Neglect.

James Lancaster
Written By
James Lancaster

AMI editor James Lancaster is a familiar face in the meetings industry and international association community. Since joining AMI in 2010, he has gained a reputation for asking difficult questions and getting lost in convention centres. Proofer, podcaster, and panellist - in his spare time, James likes to walk, read, listen to music, and drink beer.


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