Association executives will gather in Brussels for the 10th
edition of the European Association
Summit (EAS) next week - with the emphasis, appropriately, on connection.
The three-day hybrid event – May 3rd-5th - is offering a combination
of onsite and online sessions in various formats, from 15-minute ‘bright ideas’
sessions to 45-minute ‘workshops’.
The 30+ session event, taking place at The Egg Brussels, is
themed ‘better together’ – a clear nod to the return of in-person meetings
after two years of remote working.
The programme is divided into five themes: be.smarter (about
leadership), be.closer (about engagement), be.fresher (about hybrid events),
be.brighter (about communication) and be.brussels (about Brussels
Participants can design their own programme based on their
needs and interests.
Associations are essential to the economy of Brussels
Speakers include Dianna Steinbach (ESAE, ISSA), Mounia
Heddad-Masson (EASL), Maria Linkova-Nijs (Cefic), Gareth Harding (Clear Europe),
Marjorie Anderson (LLC), Cyril Ritchie (UIA), Martin Sirk (Global Association
Hubs), Nadia Rubtsova (Business & Events Academy), and Sina Bünte
There will be an in-depth look at organising hybrid events,
attracting young people, sustainability, crisis communication, leadership,
training, and other aspects of international association management. Patrick
Bontinck, CEO of visit.brussels, and Elisabeth Van Ingelgem, Director of
Strategy & International Development, will kick things off with an overview
of the city.
Elisabeth Van Ingelgem said: "The non-profit sector is
strategically essential in the economic development of our region. This is what
visit.brussels has continually emphasised over the past decade. This hybrid
edition is sure to be remembered for a very long time thanks to its strong
programming. Visit.brussels wants to give the association sector a solid boost
in the right direction."
A journalist for more than 22 years, AMI editor James
Lancaster is a familiar face in the meetings industry and international
association community. Since joining AMI in 2010, he has gained a reputation
for asking difficult questions and getting lost in convention centres. Page
proofer, podcaster, and panellist - in his spare time, James likes to walk,
read, listen to music, and drink beer.