The UK government has launched a £250,000 competition to improve broadband connectivity for conference centres that host international meetings.
The funding is part of the Tourism Sector Deal and the Government’s International Business Events Action Plan, published in June. The £250,000 funding will be awarded to venues across the UK to support the improvement of on-site broadband facilities and help them attract more international business events.
Tourism minister Rebecca Pow said: “We want the UK to attract the biggest and best international business events to help grow our economy and encourage trade and investment. Ensuring our conference facilities can deliver the connectivity and facilities organisers want and need is crucial to help achieve this and there is a great deal of scope to expand this area.
“Our Tourism Sector Deal is providing a broadband boost to the country’s business events industry, and I would encourage all eligible venues to apply.”
The competition is open for six weeks and will close at 11:59pm on Friday 27th September 2019. Applications are open to event venues with conference facilities, including hotels and event centres, that bid for – or plan to bid for – events that attract international delegates.
Winners will be able to upgrade their existing connectivity to full fibre broadband that will support faster data speeds and higher usage volumes. This forms part of the Government’s commitment to roll out the required digital infrastructure to create more opportunities for businesses. Conference venues will be able to offer more interactive content, and organisers can live stream the events to international audiences.
In 2017, the UK hosted 592 international association meetings with business visitors making up almost a quarter of the 38 million visits to the UK in 2018 and providing a boost to visitor numbers during the off peak season. The sector is currently worth £32.6 billion to the UK economy with delegates spending £4.5 billion and more than half returning as leisure visitors.
The Department for Digital, Culture, Media and Sport’s Building Digital UK scheme has already boosted the broadband capacity at more than 60 hotels through the Gigabit voucher scheme.
Michael Hirst, chair of the Events Industry Board, said: “The business events industry welcomes the UK government’s new £250,000 competition to improve broadband connectivity in event venues. This is a strong recognition of the importance of helping to support the growth of first class infrastructure in Britain’s large range of diverse world class business event facilities. It will help immensely in continuing to present Britain as a leading global destination for business events.”
To be eligible, venues must have capacity for more than 400 delegates, have hosted at least one international event in the last year where a third of attendees were from outside the UK, or be able to demonstrate plans to do so in the next year.
AMI editor James
Lancaster is a familiar face in the meetings industry and international
association community. Since joining AMI in 2010, he has gained a reputation
for asking difficult questions and getting lost in convention centres. Proofer, podcaster, and panellist - in his spare time, James likes to walk,
read, listen to music, and drink beer.