Copenhagen publishes new sustainability guide for planners

A pioneering convention bureau has published a sustainability guide for planners to help negate some of the environmental harm caused by meetings and events.

As part of Copenhagen’s Tourism for Good Strategy 2030, the Copenhagen Convention Bureau has created a special microsite with a toolkit and case studies.

The aim of the guide is to help planners and associations take a more holistically sustainable journey to create business events in the city that leave a lasting positive impact.

“New generations of events and congresses need a much more holistic approach to sustainable solutions,” Copenhagen CVB director, Kit Lykketoft said.

“One that engages and inspires participants, exhibitors, and suppliers alike and drives lasting sustainable impact in communities – before, during and after an event.

The guide is based on six key pillars and offers insights into how to pioneer and contribute to the development of a new generation of sustainable events.

The areas in focus include travel and transport, venues and accommodation, materials and communication, F&B, socially responsible partnerships, and lasting impact.

Those behind the guide, including CVB partners and stakeholders, said the guide is a ‘work-in-progress’ and remains just one of the many tools created to motivate new consumer behaviours, conscious travel and sustainable business practices.

“In Copenhagen, we work with sustainable solutions and legacy work on many levels. Throughout the years, we have gained huge expertise within this field, and new ideas and perspectives on next-gen sustainable events are therefore always high on our agenda,” Lykketoft added.

“Our Copenhagen Legacy Lab, launched in 2019, and this hands-on sustainability guide are only two examples out of many on how we continue to build and share thoughts and tips on future regenerative, resilient, and responsible event planning with the outside world, to create a lasting positive impact.”

Copenhagen CVB also offers planners a toolbox for identifying and prioritising sustainability ambitions. The toolbox focuses on areas such as reducing carbon emissions, reducing waste and resources, healthy and sustainable food, social responsibility, and participant and partner engagement.

Copenhagen CVB is currently working with organisers from the upcoming International Mobility Summit to establish how the event can have a positive lasting impact on the city.

Lars Weiss, Lord Mayor of the City of Copenhagen said: “As the capital city of one of the world’s leading countries within the field of mobility and sustainability, Copenhagen is an ideal location for this event. We are sure that all delegates, whether attending virtually or physically, will have an unforgettable summit experience and take home many memories from our vibrant metropolis.”


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