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IBTM World Virtual unveils keynotes and content programme

Meetings industry trade show IBTM World has announced Cecilia MoSze Tham and Mike Wittenstein as the latest two keynote speakers for IBTM World Virtual, which will take place online from 8-10 December 2020.

Tham, who has been described as an ‘innovation activist’ and serial entrepreneur, will present a session on the future of human connectivity called ‘When the future worlds meet: How technology will transform the way we gather in the next year and beyond’.

Tham is currently a social technologist at Alpha Telefonica, using technology to help solve global challenges, and has founded several companies such as MOB (Makers of Barcelona), the largest co-working community in Barcelona.

Founder and managing partner at Storyminers and former e-visionary at IBM, Mike Wittenstein is an expert in customer experience and will present a talk to help leaders gain support for their boldest ideas and strategies. Wittenstein has more than three decades of experience and a client roster that includes AT&T, Adobe, Apple, Delta Airlines and Holiday Inn.

Both speakers will present their sessions on IBTM World Virtual’s brand new feature – IBTM TV. Available to all registered attendees, IBTM TV will allow attendees to access IBTM’s knowledge programme with a mix of live and on-demand content.

There will also be a new content programme tailored to those running experiential events in the Exceptional Experiences stream. In addition, hosted buyers will benefit from tailored content with the IBTM Inspire Masterclass stream, a separate track which is all on demand – with sessions for associations, corporates and agencies.

Other speakers at IBTM World Virtual will include: the first keynote to be announced, Pancho Campo, who will speak about ‘The future of events: Lessons learned from working with Barack Obama’; Sonja Piontek, who will present a session on ultracreativity: how to create marketing magic with impressive ROI through unforgettable experiences; Isabel Bardinet, CEO, European Society of Cardiology, who will deliver her thoughts on ‘going digital: lessons learnt and going forward; Mikael Ek, MD EMEA, BCD M&E whose session will cover ‘State of the industry: unexpected trends for the future of meetings and events’ and Patrick Rush, senior regional director, head of Asia Pacific, American Express Meetings & Events who will run a session on 2021 Global Meetings & Events Trends.

David Thompson, event director of IBTM World, said: “We’re very excited about what we have created with IBTM World Virtual, which is a platform to deliver not only high-quality business meetings but also a programme of inspiring content that will provide attendees with tangible learnings to take back to their own businesses. We can’t wait to share the IBTM experience direct to screens this December.”

IBTM World Virtual takes place from 8 – 10 December 2020. For further information, visit www.ibtmworld.com