Knowledge the lure as Helsinki attracts record-breaking meetings

Local expertise helped Helsinki attract 150 international
association meetings this summer.

The Finnish capital hosted 38,000 congress visitors between
May and September, an increase of 8,000 on last year, who added around EUR50m
to the city’s economy.

Helsinki became the most popular city for international
association meetings in the Nordic region last year and the 15th most popular
congress city in the world, according to statistics published by the Union of
International Associations (UIA) in June.

“Not only has Helsinki earned a reputation for being a
functional and reliable congress city, a lot of specialised expertise can also
be found here – not to mention a very high level of research in many scientific
fields,” said Ines Antti-Poika, Convention Director at Helsinki Marketing.

The World Glaucoma Congress was attended by the highest
number of participants in its history, attracting almost 3,500 participants
instead of the anticipated 3,000.

The European Academy of Allergy and Clinical Immunology
(EAACI 2017) annual congress was also attended by a record number of delegates
– 8,100 – which exceeded expectations.

“We received really positive feedback from participants of
both congresses regarding how well these events were organised and about the
quality of Helsinki as the host city. There is enormous competition among
cities around the world to host major international meetings like these, so the
positive feedback and success of these events will hopefully encourage other
organisers too to shortlist Helsinki as a potential host city in the future,”
Antti-Poika added.