Meetology launches new video product for event organisers

Meetology, the UK-based company that uses behavioural science to help people improve their people skills, is now offering bespoke video shorts to help planners promote their events.

Founder Jonathan Bradshaw has been posting instructive videos – called Meetology Minutes – on social media  for the last two years.

Each contains a piece of behavioural science – tips on body language, for example – and demonstrates how people can use it to get the most out of a meeting.

Using the same template, he has decided to offer organisations their own videos containing a ‘bite-sized nugget of behavioral science’ and a ‘call to action’ from the organiser or sponsor.

Lasting no more than 1.40 seconds and sold in batches of five, ten or 20, the videos are designed to be shared on social media platforms in the run-up to an event to help galvanise delegates or sponsors.

Meetology currently offers masterclasses and keynote speeches.

Bradshaw said: “With face-to-face interaction powering the success of global business events, we’re excited to add a third product through which to deliver the subject of Meetology and empower attendees with the behavioral skills they need to thrive on site.”

Prices start from £2,500.