Associations: how to make friends and influence people

The coronavirus pandemic has changed everything: so how can associations help shape the policies that will define how we live for years to come? In this webinar we’ll discuss how associations can avoid sinking into obscurity and become influential actors on the world stage – responsive to the needs of their members and powerful advocates for change.


  • Your role in a post Covid-19 world
  • Getting your association fit for purpose
  • Effective campaigning in times of crisis
  • Why solution-driven events matter
  • Raising your media profile


James Lancaster, Editor of AMI magazine


Martin Sirk, International Adviser, Global Associations Hub Partnership

Nikki Walker, Global VP Association Management MCI Group

Colm Clarke, Partner, Exempla Management and Consulting



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