Deep Dive

Deep Dive S4Ep5: Smart associations are happy with smaller audiences Martin SirkApril 1, 2022Deep Dive S4Ep5: Smart associations are happy with smaller audiences Martin SirkFor the final episode of Season 5, Deep Dive, AMI editor James Lancaster caught up with regular contributor Martin Sirk, International Advisor to the Global Association Hubs Partnership.Read More
Deep Dive S4Ep4: People arent just a segment in your marketing strategy Marjorie AndersonMarch 10, 2022Deep Dive S4Ep4: People arent just a segment in your marketing strategy Marjorie AndersonAMI editor James Lancaster talks to Marjorie Anderson, founder Community by Association, about how associations should integrate Diversity, Equity and Inclusion into their membership programmes...Revenue diversification is the challenge - Carola van der HoeffFebruary 24, 2022Revenue diversification is the challenge - Carola van der HoeffJames Lancaster talks to newly elected president of AC Forum, Carola van der HoeffDeep Dive S4EP2: Theres a craving for face to face - Nikki Walker MCI GroupFebruary 9, 2022Deep Dive S4EP2: Theres a craving for face to face - Nikki Walker MCI GroupAMI Editor James Lancaster catches up with Nikki Walker, Global VP Engagement - Associations & Communities, MCI Group to talk about the future of membership...Deep Dive S4EP1: The metaverse wont happen Marc MekkiJanuary 26, 2022Deep Dive S4EP1: The metaverse wont happen Marc MekkiJames Lancaster interviews new AMI columnist Marc Mekki about the function of associations in a post-pandemic era and the role technology might  - or might not - play.Deep Dive S3EP4: You have to make tough decisions Martin BoyleDecember 13, 2021Deep Dive S3EP4: You have to make tough decisions Martin BoyleMartin Boyle, CEO of IACPO, the International Association of Professional Conference Organisers, joins Holly Patrick on this episode of Deep Dive to discuss the golden rules of being a strong leader, why we need to start looking forward to the exciting times ahead and why is it absolutely necessary to...Deep Dive S3EP3: John Martinez CEO ShocklogicDecember 1, 2021Deep Dive S3EP3: John Martinez CEO ShocklogicJohn Martinez, CEO of event management software company Shocklogic, grew up in the slums of Caracas, Venezuela, with 19 adopted siblings before eventually going on to gain a PHD in Quantum Physics from M.I.T. In this edition of Deep Dive he explains how his extraordinary upbringing shaped his values...Be less afraid and take risks Mark Cooper CEO of IACCNovember 23, 2021Be less afraid and take risks Mark Cooper CEO of IACCOn this episode of Deep Dive, Holly Patrick asks Mark Cooper, the CEO of the International Association of Conference Centres and chair of the Events Industry Council, whether it’s okay for association leaders to take to calculated risks, how important is it to surround yourself with a good team in a...Deep Dive S3EP2: Communication is crucial Annamaria IagnoccoNovember 11, 2021Deep Dive S3EP2: Communication is crucial Annamaria IagnoccoHow have association leaders managed through the pandemic, how have they overcome challenges and how have they adapted to lead from the front in a post-pandemic era? Here to discuss all this and more with Holly Patrick is professor Annamaria Iagnocco, president of the European Alliance of Associations...Deep Dive S2EP1: We need purpose Geneviève LeclercOctober 18, 2021Deep Dive S2EP1: We need purpose Geneviève LeclercGeneviève Leclerc, managing director of the International Society of Limnology, talks to AMI editor James Lancaster about Meet4Impact, the not-for-profit movement she co-founded in 2019, which aims to encourage associations and host destinations to create more sustainable, impactful meetings that...Deep Dive S2: We need to talk about what happened Julius SolarisOctober 1, 2021Deep Dive S2: We need to talk about what happened Julius SolarisJulius Solaris, VP marketing strategy, events at Hopin, wants the meetings and events industry to have a serious conversation about the toll the pandemic has had on mental health. Here he talks to AMI Editor James Lancaster about burnout, denial, and the need for leadership from associations...Show More
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HUNGEXPO takes its place on the world stage
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ICC Sydney builds back better
Sponsored ContentICC Sydney builds back better
Closing the loop on fashion manufacturing
Sponsored ContentClosing the loop on fashion manufacturing
Sustainability
Berlin launches new website for the sustainable meeting planner
Technology
Interprefy says multi-language caption service will improve inclusivity
Meetings
Pandemic forces planners to work harder to attract delegates
Technology
New virtual event platform 'built by planners for planners'
Destinations
Western Australia hoping extra funds will 're-energise' meetings sector
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Destinations
English teachers back in the (conference) room after three-year absence
News
Guadalajara joins legacy-focused alliance of convention bureaux
Opinion
Did Covid change everything? No. But don't bank on 'return to normal' just yet
Technology
What can Web3 teach us about the future of association meetings?
Planning and design
Community and connection at heart of IMEX learning programme

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