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Why cancer society wants more engagement from congress hosts

Congress organisers at the European Society for Radiotherapy and Oncology (ESTRO) expect host destinations to help them connect with local cancer specialists and regional government and focus their bids towards the long term impacts on patient care with a specific ‘engagement project’. Speaking at the IBTM Policy and Practice Forum 2019 ESTRO’s head of innovation Sven Bossu explains why cities should forget logistics and think legacy. Video from our media partners The Iceberg.